Online Garage Door Designer

Martin Doors builds some of the highest quality garage doors in the world, but due to the number of options available it can be a bit of work to figure out how to price a door. Martin Doors wanted an engaging way for customers to design their own door and see it, while calculating the price automatically throughout the process.

Launch Site

Results

• Increased $ amount per customer purchase by over 50% above all other sales channels
• This application has been successful enough that there are now 4 different instances of it currently running with totally different data sources, business rules and interfaces: In Home Depot Stores, Home Depot Online, in DirectBuy stores and through Martin Doors Directly online

Key Features

• Flexible XML based interface architecture supports changing each step's look and feel independently without re-deployment and without having to run Adobe Flex on Web Servers
• Custom architecture to support complex price calculations that are not built off of a base price model
• Logic drives the price calculation with every single click
• Configurable 3D house and garage door
• 3D garage door animation for opening and closing garage door
• Custom integration into Martin Door Call Center Application